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Spectrum: A Fashion Label with a Sustainable Heart

In an industry often criticised for waste and mass production, Spectrum, a German fashion label founded by Birgit Brockbals, stands as a beacon of sustainability and ethical design. With a commitment to repurposing materials and creating timeless pieces, Spectrum is redefining what it means to be a responsible fashion brand.

Spectrum Studio: The Business Anecdote

A Childhood Rooted in Environmental Awareness

Birgit’s journey toward sustainable fashion began long before she launched Spectrum in 2013. Raised in a family deeply involved in environmental activism, she learned early on the importance of respecting nature’s resources. Her parents, active members of Greenpeace, instilled in her a consciousness that would later shape her business philosophy.


A Turning Point in the Fashion Industry

After completing her design studies, Birgit briefly worked for a conventional fashion label. However, she was shocked by the sheer amount of waste, entire collections discarded every few weeks. This experience was a wake-up call, pushing her to create a brand that would take the opposite approach.


The Spectrum Ethos: Waste Not, Want Not

Spectrum’s designs are built on a simple yet powerful principle: using fabric remnants from overproduction. Instead of contributing to textile waste, Birgit sources high-quality materials that would otherwise be discarded. This approach ensures that each piece is not only sustainable but also unique.


Her collections focus on classic, minimalist designs that transcend fleeting trends. By crafting garments meant to last, Spectrum avoids the discount driven cycles that dominate the fashion industry.


A Personal Touch in Every Stitch

Beyond sustainability, Spectrum prides itself on personalised customer service. Birgit often consults with customers directly, even opening her Hamburg studio in the evenings for those who need after-hours assistance. This level of care sets Spectrum apart from mass-market brands, reinforcing its commitment to ethical fashion.


A Future Built on Responsibility

Spectrum’s success is a testament to the growing demand for sustainable fashion. As consumers become more conscious of their choices, brands like Spectrum prove that style and responsibility can go hand in hand. With its dedication to repurposed materials, timeless designs, and ethical production, Spectrum is not just a fashion label, it’s a movement.

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